The eBay Partner Network
What is the eBay Partner Network?
The eBay Partner Network is eBay’s affiliate marketing program. By signing up and sharing your listings outside of eBay, you can increase your earnings, diversify your revenue streams—and even get a credit for your final value fees when you share your item and it sells.
How it works
Join
Complete our quick online application and we’ll do the rest. You’ll receive a notification when your application has been approved, usually within just a few hours.
Create
Use our free, simple tools to easily create trackable eBay Partner Network links for your listings.
Share
Share these links with your audience on social media, your website or blog, and other marketing channels.
See how much you can earn
If you drive traffic to eBay and the buyer completes a Qualifying Transaction on one of your items, you’ll receive a commission and an incentive credit to offset your final value fee for that sale. For all other Qualifying Transactions, you can earn commissions up to 4% of the item sale price.
Example—Your eBay Partner Network earnings on a Qualifying Transaction
The following example features a $100 item sold with free shipping in the Sports Trading Cards category by a seller with an eBay Store subscription:
Your inventory(non-managed payments)
Your inventory(managed payments)
Other eBay sellers’ inventory
Total amount of sale
$100. 00
$106. 00*
Your final value fee
$9. 15
$12. 49
N/A
Commission earned
$3. 00
Seller incentive credit
$6. 15
$9. 49
Your total earnings
*Includes 6% sales tax
Final value fees vary based on item category, Store subscription, and seller performance rating.
Learn more about managed payments.
Learn more about commission rates based on item categories.
Learn more about commission eligibility and the incentive credit.
Seller Spotlight
Probstein123
Learn how this top-rated eBay seller uses email marketing to increase awareness and generate sales.
Crazy Lamp Lady
Learn how this eBay seller leverages social channels to reach and engage with new audiences.
What are the eligibility criteria for the 0% final value fee seller incentive credit?
The incentive credit is available to eBay sellers who are registered on with a US address, enrolled in the eBay Partner Network, and meet eBay’s minimum seller performance standards. The incentive will be paid for Qualifying Transactions that are attributed to you for any of your listings on except for listings in the Vehicles and Real Estate categories. Please note that only your Qualifying Transactions associated with the account used to register with the eBay Partner Network are eligible for the seller incentive.
What if I already have an existing eBay Partner Network account?
Great news! If you already are signed up with the eBay Partner Network, this new benefit will automatically be applied to your existing account.
What should I do if my eBay Partner Network application is still pending approval after 24 hours?
If you did not receive a notification about your application within 24 hours, please reach out to us here.
Can I drive traffic to my eBay store and still earn the incentive credit?
Yes! As long as you create an affiliate link using one of our eBay Partner Network tools and the traffic results in a Qualifying Transaction, you are eligible to earn commissions from promoting your eBay store or individual listings.
Note: Stores using the domain are not supported by EPN tools. If you have this type of store, we highly recommend updating to the new store experience here.
Can I share eBay Partner Network links within my eBay listings or eBay Store?
No. eBay Partner Network links can only be posted outside of eBay, never on eBay property. This means that partners who are eBay sellers can’t include affiliate links within their eBay listings, eBay store or eBay Messages.
Learn more about accepted promotional methods.
What is a Qualifying Transaction?
A Qualifying Transaction can occur one of three ways:
A buyer makes a purchase within 24 hours after clicking the eBay Partner Network affiliate link for a Buy It Now item.
A buyer places a bid on an Auction item within 24 hours after clicking your link and wins that auction within 10 days.
The seller accepts a Best Offer placed within 24 hours after clicking your link.
Learn more about Qualifying Transactions.
Once I’ve earned commissions, how and when will I be paid?
The eBay Partner Network pays out commissions once per month and are paid on the 10th of the month for the month before the previous month. For example, your May earnings will be paid on July 10. You can choose to get paid via Electronic Funds Transfer or PayPal.
For Qualifying Transactions on your inventory that are eligible for the 0% final value fee incentive credit, final value fees will still appear on your monthly selling invoice and must be paid as usual. These fees will be offset by two eBay Partner Network payouts to you—the commission earned and a seller incentive credit (see example above). The credit will appear as “Bonus” type in your eBay Partner Network Invoice Line Items (or click through to “Other Earnings” and look for Description: “eBay US: Earnings Credit: US Seller Incentive”).
Learn more about how commissions are paid.
How can I identify which of my transactions earned the 0% final value fee seller incentive credit?
The eBay Partner Network provides a “Transaction Detail Report” (TDR) that indicates on which transactions you earned commissions. You can identify the listings that earned you the 0% final value fee incentive credit by comparing the TDR with your sales data for the same timeframe. Simply map your “Item ID”, and “eBay Checkout Transaction ID” from the TDR to your eBay orders report to identify these transactions. Learn more.
I am on managed payments. Am I eligible to receive the 0% final value fee seller incentive credit?
Yes. Sellers on managed payments are also eligible to receive the final value fee credit. For more information on our new fee structure for managed payments, please visit
Where can I see the full terms of the program?
Click here to see the full Network Agreement for the eBay Partner Network.
Have more questions?
Find answers in our Help Center, or email us.
Selling Affiliate Products On eBay
On eBay, there are a lot of potential buyers for all kinds of products. It’s a global marketplace.
Unfortunately for affiliates, you cannot directly sell products as an affiliate.
On eBay, you have to be able to collect the money from the buyer. Affiliates just send qualified traff1c to merchant’s site and never handles the buyer’s money.
You can’t do that on eBay.
But, there is something else that is easy to do.
A Simple Three Step Process For Affiliate Marketers To Tap Into eBay’s Marketplace
One – Go to a reprint rights site or find something in the public domain you can repackage and sell cheaply. You don’t need something fancy, just something you can sell cheaply, and deliver as a PDF and a simple printed booklet. You can even create a simple report yourself.
You want something related to the products you promote as an affiliate. When you do the report, stick a bunch of affiliate links into it for other products. Also place these links on a web page called resources and tell the reader you update the page frequently.
Two – Run an auction on eBay to sell the report. Sell it cheaply, but close to break even. It’s ok to lose money, but don’t go in the hole too far without tracking to make sure you’re getting affiliate revenue.
After the buyer pays with Paypal, you mail them the report – this is required to overcome eBay’s prohibition on digital content.
Three – So the buyer doesn’t have to wait for the report, you’ll also send a PDF version by email. They read the report, and hopefully click on your affiliate links. That is the real goal.
Affiliate Sales On eBay
That’s not that hard. How long would that take to set up?
Maybe an hour or two?
Throw something together and write up an auction. List the report on eBay and put a counter in the auction.
This is important because before you invest more time you need to make sure people are interested in your report.
If you are getting sales, you’ve hit the right cord. If you are getting people to look at your auction, but no sales, you are on the right track. If no one is looking at the auction, you’ll need to make changes to get auction viewers. Two easy and productive changes are modifying the title of the report and/or moving the auction to a different category.
Once you have a report people are looking at, you’re ready supercharge the process.
Now, you don’t want to add to your work load, but you want to increase the profit potential.
Lets back up a bit. There are two problems with what you have so far. By overcoming them, you can drastically improve your results.
The first problem is if the buyer doesn’t click on the affiliate links in your report, you’ve only broken even or maybe lost money. You need a way to follow up with the buyer to offer him additional products.
The second problem is you only end up with one buyer. You might get 20 or even 50 people to look at the auction, but you still only have one buyer. A quick solution is to run multiple item fixed-price auctions with a buy-it-now. This will raise your costs a bit, but not too much.
While listing more items solves the problem of only having one buyer, you are still going to end up with lookers who don’t buy. You need to get these visitors to give you their email addresses, so you can offer them products too.
An Autoresponder Solves Both These Problems
If you are not familiar with autoresponders, they are computer programs that manage lists of email addresses and help you send email to your clients and leads. In fact, my newsletter is sent out with an autoresponder.
Autoresponders are easy to set up, and they are cheap.
So once you have set up an autoresponder, you get a second report – the same way you got the first one, and trade it for email addresses. Don’t forget to put affiliate links inside the second report.
Here’s an important point. Because it’s against eBay’s rules to link directly to your website, you also need to set up an eBay me page to direct people to your website where they can get the second free report. This is not hard either.
The path is: auction > me page > web page offering gift in exchange for email address.
Once you get the email address, you send out emails promoting products. When you get an email that works, you add it to the autoresponder’s initial sequence so every new subscriber gets it.
Now you have enough information to go out and tap into the eBay marketplace.
But, before you go get started think about this…
There is more to it. There are little details you’ll have to learn by trial and error.
Things like:
The six must have ingredients to a prospecting auction – leave just one of these out and you’ll drastically lower your results
Exactly how to divert auction viewers to your website so you can get their email addresses
How to make someone want to read your emails
How to get people to look at your auctions – without getting auction visitors you might as well put a billboard up in your backyard
Each step your auction viewer will take and how to make them follow your path
Six powerful techniques to convert a freebee seeker into a cash spending buyer.
Did the last one catch your attention? What did it say? Something about selling to freebee seekers?
Freebee seekers are a fact of life for internet marketers. Most marketers think the only way to deal with a freebee seeker is to toss them off their lists.
In fact, it is all too common to hear marketers complain about freebee seekers.
Lets face facts. You are building a list by giving stuff away.
Who are you going to attract?
Freebee Seekers.
Sure you will get buyers mixed in, but You are going to attract a lot of freebee seekers.
You’re going to love this, freebee seekers are people too. All people have wants and needs. If you push the right button, or twist the right knob, they will respond to your offers.
Knowing these buttons and knobs is vital to your success.
Now for the good news…
The good news is you won’t have to learn by trial and error. You can learn everything you’ll need to know to generate leads on eBay in one place.
Prospecting on eBay
In Prospecting on eBay, you will learn all the little details discussed above, and much more.
The book shows you step-by-step auctions running on eBay that are not only generating an email list for affiliate marketing, but systematically and automatically selling the leads into a $30. a month membership program.
For more information about successfully generating leads on eBay, use the link below:
Start Prospecting On eBay
PS. After reading Prospecting on eBay, you’ll never complain about freebee seekers again. Instead, you’ll welcome them onto your list confident of your ability to sell them.
Use eBay For Lead Generation
“The IWantCollectibles Guide to Ebay Sales”
is now available for immediate download.
Many of the articles and free reports here on IWantCollectibles were originally sent to readers of my Antiques and eBay Newsletter. Not all articles make it onto the website, and readers also get notices of free reports and special offers.
Most Popular Articles on IWantCollectibles
Finding Products To Sell On eBay
How to find products to sell on eBay is the most common question I get from my readers. This page has links to all the articles and reports I’ve written about finding eBay To Be An Antique Dealer
The best way to start an antiques or collectibles business. Part 1 of a five part series on being an antiques dealer.
Understanding eBay Changes 2011
This page covers eBay changes and has links to all articles on IWantCollectibles about working within the changes. Sign up for my free newsletter for articles covering new changes as they are for Starting an eBay Consignment Business
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Finding New Products for eBay
If you want to sell new products you need to concentrate on items others are not selling. You need to find sources other sellers are unaware of. That is not hard to do. Here’s a list of articles to get you started on the right path.
eBay Auction Category, Title And Keyword Advice
A series of articles about getting your items found on eBay. Covers category selection, eBay keyword rules, and researching keywords. Finally you’ll learn how to write an informative, keyword rich title.
How to Sign Up as an eBay Affiliate Partner – Small Business – Chron.com
In 2010, eBay boasted over 95 million active users and $62 billion in sales. By signing up with the eBay Partner Network, you have the chance to earn a share of those profits. When you become an eBay Partner Network affiliate, you get paid for sending high-quality traffic to the eBay website. Affiliates can earn even more money by directing traffic to their own eBay listings. The program costs nothing to join, and eBay accepts most applicants with an established, relevant website. Open your Internet browser and navigate to the eBay Partner Network website. Click the “Apply Now! ” button on the right side of the page to go to the application page. Click the check boxes next to the programs for which you want to apply. All programs are selected by default. Click the “Terms and Conditions” link for the eBay program. The Terms and Conditions page opens. Read the page, then click the check box next to “I have read and accepted the Terms and Conditions for eBay. ” Repeat this process for the program if you also want to apply to it. Click “Yes” under “eBay User ID” if you want to associate your eBay Partner Network account with your eBay account. Select either “Yes” or “No” to answer the question “Are you a member of the eBay Developer Program? ” Agree to the Terms of Service and click the “Continue” button. Enter your contact information on the next page, including your name, email address and phone number. Type your desired password in the box under the Choose Your Password heading. The password must contain at least eight characters. Select three security questions and answers. Write the questions and answers down, if necessary. Ebay uses this information to reset your password if you forget it. Enter your business information, including company name and business description. Enter your website’s URL in the Referrer Information section. Select your business model and the category of your website. Click “Continue. ” Select your preferred method of payment, either PayPal or direct deposit. If you selected PayPal, enter your PayPal email address. If you chose direct deposit, enter your bank name, routing number and account number. Click “Submit Application. ” Ebay will contact you via email or phone when your application is approved or denied. References Resources Tips Ebay receives applications to the Partner Network on a daily basis, so you may not receive a decision right away. Writer Bio Melissa King began writing in 2001. She spent three years writing for her local newspaper, “The Colt, ” writing editorials, news stories, product reviews and entertainment pieces. She is also the owner and operator of Howbert Freelance Writing. King holds an Associate of Arts in communications from Tarrant County College.
Frequently Asked Questions about affiliate selling on ebay
Can you sell affiliate products on eBay?
Unfortunately for affiliates, you cannot directly sell products as an affiliate. On eBay, you have to be able to collect the money from the buyer. Affiliates just send qualified traff1c to merchant’s site and never handles the buyer’s money. You can’t do that on eBay.
How do I start an affiliate on eBay?
The program costs nothing to join, and eBay accepts most applicants with an established, relevant website.Open your Internet browser and navigate to the eBay Partner Network website. … Click the check boxes next to the programs for which you want to apply. … Click the “Terms and Conditions” link for the eBay program.More items…
How does affiliate marketing work eBay?
Affiliate marketing is a referral program where sites pay commissions to affiliates who send traffic to their site that results in a sale. In our case, eBay’s partners send their users to shop the eBay global marketplace. A percentage of those users will likely buy something after being referred to our site.