Nike SNKRS: Sneaker Release 4+ – App Store – Apple
YOUR ULTIMATE SNEAKER SOURCEExplore, buy and unlock the best of Nike and Jordan Brand sneakers. SNKRS provides insider access to the latest launches, hottest events and exclusive releases that Nike and Jordan Brand have to THE STORYLearn about the inspiration, benefits, and heritage of featured sneakers with exclusive content, straight from the A STEP AHEADSet notifications about upcoming releases, and share news, photos and videos with friends. PURCHASE QUICKLYBuy sneakers in seconds, directly within the app. Store your billing, shipping and sizing information to expedite the THE DRAWSubmit your entry into a randomized selection system to purchase key releases.
Sep 13, 2021Version 4. 23. 0
Bug fixes and enhancements.
Ratings and Reviews
4. 8 out of 5
This app is absolutely terrific! At first I was feeling dreaded on constantly trying to go to stores to get my Jordan’s just to find out that it’ll be sold out in my size anyway. When I came across this app I contemplated because I didn’t know if it was a scam or if it was actually legit. So I took the courage to order one of my Jordan’s which were the air Jordan retro 9’s that were all black. I went to my local shoe store and they were sold out at exactly 9 am so when I ordered it off the app I didn’t know if it was gonna be sold out or not, but comes to find out it wasn’t! They had my exact size and all I needed to do was create an account with my touch id passcode and just like that I got them. A few hours later it emailed me saying my order has been received and 2 days later emailed me again saying it has been shipped. About 3-4 days after I got my shoes in the mail! I just ordered another pair which was the Homage To Home retro 1’s and the same thing successfully happened. I absolutely LOVEEEEE this app and do not regret getting it, and will continue using it for here on out. 🙂
I recently tried to purchase a new pair of 1’s that came out. I logged on just in time my payment info was already in all I had to do was click the purchase button come 10 o’clock and I did just that. It told me my order was pending and that they’ll let me know if I got them or not. 2 seconds later I got a notification that I “got em” and they sent me a verification email with my shipping details. They gave me an arrival date of May 29th and now today I received an email saying my order was “cancelled”. Confused, I called nike (waited 45 minutes so I assumed this happened to multiple people) and they basically said the reason my order is cancelled is because they have no more in stock. So my whole point is don’t send people verification that they “got” the shoe cause that makes it seem like you guys have an absolute pair reserved for me when you didn’t. When you purchase shoes on snkrs and they send you verification saying you “got” the shoe it actually IS FALSE they have no reserved pair for you once they check your order in which it was received in and they have no more in stock they just cancel the order. Very silly. Don’t get me wrong I believe in “first come first serve” but if I wasn’t one of the first and don’t actually have a pair reserved for me dont send me verification saying I got them then cancel my order 5 days before the day you guys TOLD me they would arrive. Makes no sense to me.
Bots killed the Game
I am a huge sneaker fanatic since a child and I remember whenever a sneaker dropped you could walk right into the store a week later and still be able to cop some heat for retail. Now a days we have a bunch of kids using bots to buy out all of the stock just to mark that sneaker up an extra $100 to $200+ above retail which is ridiculous. I haven’t won one draw yet and I’ve always been on time and ready to go to purchase whatever sneaker is available at the time and no success. Your team need to do a better job at focusing on taking out these bots so we can actually have a fighting chance to purchase a sneaker we actually want, sneakers we are actually gonna wear and not resell. This is the reason why I’ve haven’t bought a new pair of kicks in the past 2 years because I don’t wanna pay $500 for sneaker that sold retail for less than $200 that is stupid to do especially in these times. I have 2 young boys that once the time comes they are gonna wanna purchase shoes just like their daddy but I wouldn’t be able to afford buying my 2 boys the latest heat because I would have to pay resell cost or get extremely lucky which that’s just not fair. Fix this and maybe I’ll give this app 5 stars but until then you will continue to get negative reviews from not only me but other unhappy fans of this product. P. S. you have a lot of unhappy fans. (FIX THE APP/ STOP THE BOTS)
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135. 7 MB
Requires iOS 13. 0 or later.
English, Catalan, Czech, Danish, Dutch, French, German, Greek, Hungarian, Italian, Japanese, Polish, Portuguese, Simplified Chinese, Spanish, Swedish
© Copyright 2021 Nike, Inc.
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Nike SNKRS: Find & Buy The Latest Sneaker Releases – Apps
YOUR ULTIMATE SNEAKER SOURCEExplore, buy and unlock the best of Nike and Jordan Brand sneakers. SNKRS provides inside access to the latest launches, hottest events and exclusive releases that Nike and Jordan Brand have to THE STORYLearn about the inspiration and heritage behind your favorite pairs, untold tales from top athletes and style secrets from the SNKRS A STEP AHEADSee what’s dropping next and set notifications for the pairs you want EXCLUSIVE EVENTS AND RELEASESGet access to the most coveted drops and one-of-a-kind SERVE AT NEARBY STORESSecure a pair in SNKRS and pick it up at your nearest retailer for a seamless launch-day experience.
Nike Shares SNKRS Data, Plans, Concerns in Internal Meeting
Nike’s SNKRS Meeting on Demand, Exclusive Access, Consumer Frustration | Complex
I write about sneakers, 11, 2021Image via NikeComplexCon returns to Long Beach Nov. 6 – 7 with hosts J. Balvin and Kristen Noel Crawley, performances by A$AP Rocky and Turnstile, and more shopping and your spot while tickets last! In an internal meeting at Nike last week, the company addressed the current state of the SNKRS app, the digital home of its most coveted product. While the app has been successful for Nike and is a key part of the company’s push toward more online sneaker sales, it’s also been a great source of frustration for a portion of its user base. SNKRS shoppers have grown accustomed to frequent failure due to the limited nature of the items available on the from a presentation accompanying the meeting, which were viewed by Complex, show that Nike is wary of alienating sneaker collectors through its launch tactics. “We are at risk of losing our most sneaker-obsessed consumer, ” one slide reads. It goes on to say that these shoppers are becoming disenfranchised and moving elsewhere as they view Nike’s limited releases as part of a hype machine. “High heat, hype is ‘killing the culture’ and consumers are migrating towards New Balance and smaller, independent brands, ” the slide reads. The presentation also mentions luxury brands, which are becoming increasingly present in sneaker and streetwear markets, as concerns, and much of the strategy cited in the meeting, extend to Nike’s “neighborhood” retail partners, which are the top-tier boutiques and collaborators that have access to its most sought-after the meeting, SNKRS global VP Ron Faris attributed some of the fatigue from the app to the low perception of fairness among its users. “Our community is becoming disenfranchised by our low fairness numbers, ” he said. “Our fairness numbers are not where they should be. They’re at, like, the mid-20s; they need to be in the 80s. ”Instilling a sense of fairness in app users is a priority for Nike. A slide from an internal meeting in August included a global fairness mandate meant to “ensure 80 percent perceived member fairness through the lens of access, bot mitigation, inclusion, clarity, and accountability. ” Faris, speaking last week, used an analogy of gentrification to describe the trajectory of sneaker collecting going from a subcultural activity to something more mainstream. That path, the SNKRS VP explained, has disaffected the groups who originally shaped the culture. Now, he plans to correct the course. “We’re gonna shape the marketplace to reflect the community we serve, ” Faris said. “Especially in Black and brown communities and Asian communities, so that we actually show and we actually give equity and inclusion to the communities that have been gentrified out and alienated by the resale market. ”The presentation from the meeting last week reveals just how big SNKRS is by referencing the kind of data from it that Nike seldom discloses. When reached by Complex, the brand did not have a comment on the figures or the contents of the slide shown in the meeting says the global number of active SNKRS app users increased 57 percent in the last year. That slide puts overall demand within the app at $1. 69 billion. The same slide says that demand within SNKRS went up 70 percent versus last year and that Nike only met 7 percent of that demand in the past year. Nike has previously satisfied a bigger portion of the demand—the presentation puts that same number at 13 percent for 2019 and said during the meeting that these numbers are so low mostly because there isn’t enough product to meet demand. He illustrated how much the SNKRS user base has grown by saying that 300, 000 people used to show up on the app for a launch day, where there might be 750, 000 for some drops now. Faris said that the level of available product offered in the app now hasn’t caught up to meet the current level of demand. “A lot of people think it’s because of bots, ” he added, claiming that Nike does a good job defending against sneaker bots that seek to cheat online said during the meeting that Nike plans to recalibrate demand by “redefining scarcity. ” In illustrating this he gave the example of the Off-White x Nike Dunk Low release from this summer, a collection of 50 colorways that were released only on SNKRS via its exclusive access program. Through exclusive access, Nike sends users a push notification giving them the opportunity to buy a specific shoe, rather than asking them to enter a draw for the chance to buy. Faris said Nike released 500, 000 pairs of the shoes via exclusive access. Nike released the Off-White Dunks via exclusive access on SNKRS. Image via Flight Club Faris’ comments about the success of the Off-White release echo those made by Nike CEO John Donahoe in September during the company’s most recent earnings call, where he said the shoes were sold to the “most deserving” shoppers. The idea of these drops—described by Donahoe as “exclusivity at scale”—is to maintain an aura of rarity around a product while still fulfilling a meaningful amount of ’s plan to recalibrate demand is one of a handful of strategic priorities it has that are aimed at changing how it does business around SNKRS and neighborhood retailers. It also wants to create better content to engage with its audience, build more fair and fun experiences around launches, and work to include people who feel like they’ve been pushed out of sneaker culture. “What does that mean for us? ” Faris asked. “It means we must listen more. It doesn’t mean that we’re going to be dictating culture. It means our community must dictate the culture. And we have to listen to them. ”Sign up for Complex notifications for breaking news and stories.